Articlr

What do presidents, candidates, political debaters and Internet Marketers have in common? Writers. We all need innovative content.

The political leader outsources to a speech writer; the Internet Marketer hires a freelance article writer. Both entities are ghostwriters who take no credit for his work. The speaker or webmaster takes all the glory.

Ghost (speech) writers have been utilized by our political leaders for 100’s of years. Perhaps you’ve heard that Alexander Hamilton was the speech writer for George Washington. If that is true, then Alexander Hamilton is probably the most famous ghostwriter of all times.

A ghost writer is a writer who works for compensation and upon completion of the project releases all rights to the body of work. Virtually all public figures use ghostwriters to write their memoirs, correspondence and speeches. Many webmasters have discovered the benefits of using ghostwriters to write their articles, especially those who don’t have the time or talent to keep their web site updated with fresh, custom content.

In this article we are going to explain the process of hiring a ghostwriter to write those unique articles for your site. Following are a few tips to help with the process:

Be prepared. Do not talk with a ghostwriter without knowing what you want. Do you require technical data? Will the articles demand in-depth research? How many words do you want? What subject matter do you wish the article to express?

Don’t tell the ghostwriter to “write me an article on weight loss” – a subject that has a multitude of subtopics and methods. If you don’t understand what you want I can promise you the ghostwriter will not please you, no matter how much they charge or how seasoned they are. They are writers, not wizards.

Be professional. If you wish to engage a freelance writer but you don’t have a clue as to what they charge or how they work you could end up losing your shirt. Hop over to Google and search for “custom articles”, “freelance writers” and “ghost writers” and see what the going rates are. Some will publish their fees on their web page.

Some will publish their rates on the Internet. When you find what the “going rate” for ghosted articles is you can develop your budget for the expense. Or, after the research you may determine you can’t afford a ghost writer.

Ask for an estimate. Many times internet sites will publish their rates so you can easily determine what the project will cost. At other times you may need to ask for a quotation.

Or, perhaps you are placing an ad on one of the freelance sites such as elance.com or getafreelaner.com. As pointed out in Item #1, Be Prepared. Lay out the following points in your query or posting: a) article length (words) b) topics c) deadline d) how much you can pay, and e) how you will pay them. 

Be Very Specific. What do you require? Believe it or not there is a difference in “content articles” for your website visitors to read and “keyword articles” written to improve your SEO (search engine optimization).

Do you want both? Tell them. Find out if the ghost writer has expertise in people-pleasing content that will also delight the search engines and boost your search engine ranking.

Keep in mind your profit margin. Never overpay for your articles. Be sure to keep good records of income vs. expenditures and don’t forget that the reason you are hiring a ghost writer to write those custom articles for your website is to increase the flow of traffic, hence the earnings, to your website.