Vacation Sales – A Great Option For Insurance Agents

by Jay NaPier

Even when the economy is running at its slowest, the travel industry still propsers. As currencies slide, foreign currency coming into a country can be even more valuable. This means that tourists often begin planning travel abroad and trips when they know their money will be most valued. For insurance agents, vacation sales can be a great option.

More traditional avenues of the insurance business might seem more profitable – selling insurance for cars, or homes, or other propositions like these. It might seem strange, but insurance for vacations can actually be more profitable. With car insurance the main profit goes to the insurance company, not the agent. Agents are working hard to make sales, but there’s only so much profit left once the insurance company has taken its share.

\”OK,\” you say, \”how about selling insurance for homes? There’s got to be money to be made there, right?\” Again, you’d think so, but with everything that’s happened recently – and will probably continue happening – tornadoes and hurricanes causing huge damage to big areas like the mid-West every year, it’s getting quite difficult to make money here, too. Think about it – lots of people living around the gulf coast simply can’t get flood insurance, because at the end of the day, it costs the insurance companies too much money when they have to pay out. Because of things like this, vacation sales really is the best option for an insurance agent.

Currently, we are approaching times where the travel industry is seeing an increase in profit. In fact, this industry has seen greater revenue increase than most other industries year over year. This is because of one main factor. The retiring baby boomer generation is spending their retirement money.

This group has made their money and is not afraid to spend it on themselves. They want to indulge. That is why they are beginning to travel the world and visit the exotic places they once dreamed. They worked hard for their nest egg, and now they are going to take advantage of it.

These sorts of people are often cautious, though – they want to feel protected. This is a powerful reason why vacation sales is a great option for insurance agents. When people take a trip, they want to be sure that they are protected from it being cancelled suddenly – most trips don’t refund in these circumstances, so there’s a high risk of losing the money they’ve paid out for a trip. If the traveller has bought an insurance policy for their trip then if it is cancelled they can get all their money back no matter what the reason for the cancellation. These reasons can be any number of things, from poor health to hurricanes, or almost anything else that stops you going on the trip.

This is a powerful reason why vacation sales is a fantastic opportunity for an insurance agent. Insurance can be sold on any trip, anywhere in the world. It is up to the traveler to buy insurance and most of them know that it is a pretty good option, and affordable when viewed against the risk of cancellation. As more and more people reach retirement and more people travel for pleasure there will be even more demand for this sort of insurance. Travelers want the assurance that their money is returned if something happens that mean they have to cancel their trip. The reality of the situation is that not many vacations have to be cancelled, though.

As a last word, there’s another big advantage for the insurance agent with this sort of business, and that is the opportunity for affiliate sales. If an insurance agent teams up with a travel company – or a number of travel companies – such as MOR Vacations, they can become the referral contact for these travel companies when their clients want to purchase insurance. No more hunting for leads, and trying to close sales – the business comes straight to their doors, recommended by travel companies. And even better, the travel companies also make money from the sale, and everyone – the insurance agent, the travel company, and the traveler – wins!

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